Blue Ocean Strategy, Expanded Edition How to Create Uncontested Market Space and Make the Competition Irrelevant

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Career Counselling for students of 10th and 12th Standard

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    Need for Career Counselling We often come across individuals who are grossly unhappy and unfulfilled with the work they are doing, a recent survey indicated that 70% of the professionals going to the work are unhappy and want to be in a different profession. In almost all the cases, these individuals would have spent a much happier life if they had got into the right profession with career guidance at the right age or stage of their lives. As Albert Einstein wrote, “ Everybody is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid .” The question that we should have for all of us at this point of our journey is, “What is your genius and how to arrive at that?” Most students make poor study stream and career selection decisions due to uncertainty and lack of awareness which was quite evident in another survey done on the high school students where the students were aware of only 7 careers on an average
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The Idea Behind Gurukulplex

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The foundation years of education are also the most crucial ones. It incubates the next generation of leaders, thinkers and innovators. The challenge before the primary school educators is to develop such pedagogical methods and strategies that children grow into independent thinkers. Primary and secondary education in India can be broadly divided into three categories: a. Publicly funded government schools, b. Privately established for profit schools, and c. Budget Schools, which are privately managed and charge small fees, which barely cover their running expenses. Our focus is on the budget schools, especially those in the rural areas, which serve a large section of the society. The schools and parents aspire to deliver the best to the children, yet the lack of resources and the apathy of the system are major obstacles they face. Gurukulplex, a social purpose business unit of Crescent Gurukul Limited, endeavours to help the schools and parents realize their aspirations. We, at
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